OK. I’m going to take a leap of faith here. I’ve often heard that the most powerful tool anyone has in business is truth.
Therefore I am going to share something with you I have at no other time shared ‘in print’ with anyone before now. This is in the interest of full transparency. I have no idea how this is going to affect you. However, I hope if nothing else it brings us closer together.
Honest Disclosure…
I don’t know if this is TMI or tl;dr. In either case, I’m hanging this out there. Nothing to hide…
For over two decades after leaving the 9-to5 corporate world, I’ve juggled business side hustles, caregiving, and my own life-threatening health challenges. Consequently, I’ve emerged with a wealth of experience and a renewed focus on life and for helping small businesses thrive.
Wearing multiple hats hasn’t been easy. Nonetheless, it has given me a unique perspective and a deep understanding of the challenges entrepreneurs face. If you need help growing your business, here’s why my experience and resilience might make me the right consultant to guide you to success:
Diverse Skill Set
Throughout the years, I’ve honed a diverse set of skills essential for business growth:
- Sales Copywriting: Crafting compelling messages that drive action.
- Marketing Material Creation: Developing effective direct response marketing strategies.
- Website Development: Building sales and custom affiliate sites that convert.
- Affiliate Marketing: Helping create, install, and manage custom affiliate marketing systems.
- Market Planning: Creating marketing plans, strategies, and deliverables for sales growth.
- Software Development: Designing, developing, and commissioning niche-specific business software.
- SaaS Product Management: Assisting in planning, building, and marketing SaaS products.
Real-Life Application
I’ve balanced multiple responsibilities while staying focused on business goals. For instance, as a former full-time dad and caregiver, I balanced helping other companies grow. Thus, I understand the pressures on small business owners and can provide practical, actionable advice that fits your busy schedule.
Overcoming Adversity
My journey hasn’t been without its setbacks. Health challenges, caregiving responsibilities, and the loss of a major money-making website due to destructive hackers has tested my resilience. Nevertheless, each obstacle has only strengthened my resolve. Each challenge and opportunity expanded my knowledge. Hence, I can help you avoid pitfalls in your business you too might not yet be aware of.
AI Expertise
Today I specialize in helping businesses apply AI to streamline their marketing efforts, ensuring a cohesive strategy rather than a fragmented approach. My goal is to help you harness the power of AI to achieve sustainable growth and avoid the common pitfalls of piecemeal marketing efforts.
Decades of Experience
Since 1996, between chasing children and managing life in the background I’ve provided consulting services to businesses large and small, helping them navigate their growth challenges and achieve their goals. Therefore, my experience spans various industries and business sizes, giving me the versatility to tailor my approach to your specific needs.
Freedom and Flexibility
Now that the last of the ‘children’ has graduated university this past May, my ultimate goal is to focus on achieving true financial freedom. But not only for myself and my family. I want to help my clients do the same. By working with me, you’ll benefit from my commitment to providing flexible, results-driven consulting services that empower you to live life on your terms.
Maybe you want to work from anywhere in the world. Or perhaps you simply want to eliminate the constant worry of covering expenses. Or perhaps you have the goal of building a sustainable business for yourself and multiple employees. In any of these scenarios I am here to help you achieve your vision of financial independence through “bespoke’ marketing efforts.
Personalized Approach
I understand that every business is unique, and I take a personalized approach to consulting. By getting to know your business inside and out, I can develop tailored strategies that address your specific challenges and opportunities. My goal is to become a trusted partner in your journey to success.
“Trust But Verify”
Choosing to work with me means partnering with someone who has real-world experience. I understand the complexities of juggling multiple roles and have spent decades helping businesses grow. My diverse skills, resilience, and commitment to using AI for business growth make me an ideal consultant for small business owners aiming for lasting success.
But don’t just take my word for it. Lets talk.
If we are a good match, we can turn your business dreams into reality and achieve the financial freedom you deserve–faster than going it alone. And that is the truth.
